Integration of scenarios and strategic management: Using relevant, consistent and likely scenarios

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Title Integration of scenarios and strategic management: Using relevant, consistent and likely scenarios
Author GODET, Michel
Abstract This article integrates the prospective approach with that of the strategic approach, based on a rapprochement between scenario methods and trees of competence. Following a review of prospective and a critique of strategic planning, an approach is presented which enables companies to move from prospective reflection to strategic action
xmlui.dri2xhtml.METS-1.0.item-description-miscellaneous Tiré à part pages 730 à 739
URI http://hdl.handle.net/2042/32399
Date 1990
Identifiant P905

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